![]() ![]() When you want to share your details, the other person just scans them in off your card, with a tap of their phone and QR reader. For these, the physical card has a QR code included in the design. Hybrid business cardsįinally, there’s a hybrid busiess card. Some include an option to generate a smart button link on your email signature. You can share it by email, QR code or SMS. It’s also usually very easy to customise the design and edit the information. It can also convey a lot more information in one go - including your website address and link out to your social media profiles. The beauty of a virtual business card is that it can integrate into your digital ecosystem (and doesn’t rely on the recipient having a physical filing system). These eco-business cards are made from various things, including recycled paper and cotton - some actually from reclaimed t-shirts. If you value physical business cards but are concerned about the environmental impact, there are now a range of business cards created from 100% recycled materials. Assuming your counterpart has a filing method (a big if!), it means they can find your details easily even if they can’t perfectly remember your name, just by scanning through their cards. Physical business cards have the benefit of being a tangible reminder of your meeting and can help you stand out if they reflect your brand distinctively. Traditionally it’s a piece of card, about the size of your bank card, but these days there are a host of digital alternatives. That could be with your existing business network, or it could be with potential clients. What’s a business card and what’s it used for?Ī business card is really about making connections easier. Where LinkedIn does come into its own, is when your contact changes jobs and contact details, as you can retain the connection whatever company they are with. Whilst it’s possible to include personal contact details on your LinkedIn profile, this is not something that everybody feels comfortable with. Not everybody uses LinkedIn regularly, but they will respond to a personal email or phone call. Most business cards should usually have those details. When you need to talk with a business contact right away, it’s valuable to have their personal mobile or email. Many people prefer to connect on LinkedIn, but a business card may add a more personal touch and can include additional information. Whatever form they take, cards are still a useful business tool. Some argue that digital cards are more environmentally friendly, as there’s no paper waste involved. In the past, physical cards were the norm, but now digital cards are widespread and ever more popular. While the form they take may change, the main purpose of making sure people remember you and your USP is as valuable as ever. A business card is used primarily for exchanging contact details with the aim of growing a relationship. The role of business cards is changing in our ever more digital world. ![]()
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